In-house marketer vs agency: when you need both
The question “hire an in-house marketer or hand it to an agency” is wrong from the start. In 80% of cases the optimal model is hybrid: an internal…
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Blog · #Team & Processes
Useful materials on marketing, SEO, PPC and AI
Partner vs contractor: what is the difference for your business
A contractor executes a brief for $500/mo and leaves after 3-6 months, when the traffic doesn’t convert. A partner digs into the business model, takes on part of…
How we decline clients — and why it benefits both sides
LeadPrice deliberately declines 8 of 10 incoming inquiries. Over 5 years we’ve developed a 7-point checklist that shows whether a project will work or not. Our latest declination…
A $300 marketing agency: why it costs more than a $800 one
TL;DR: A marketing agency at $300/mo almost always costs a business more than a $800 one. The reason is hidden costs: your time on oversight (10–15 hours a…
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