ROAS X2.49 for a door sales company
ROAS x2.49 for a door sales company
Key project metrics
Who the client is
A door sales company operating on the Chisinau market. It needed to scale its volume of requests and optimize the cost of lead acquisition.
What the client needed
Scale the volume of requests to 400 leads a month. Get leads at no more than $1 each. Repeat the success of previous projects.
What we did
Market analysis
We analyzed competitors and collected and analyzed target audience data.
Strategy development
We defined the target audience and formed a competitive offer for it.
Campaign structuring
We built an ad campaign structure designed for scaling, with audience segmentation.
Technical implementation
We developed the creatives, copy and a chatbot for automation.
Testing methods
We tested 3 different ad delivery methods to maximize results.
Optimization
We launched the campaigns and carried out further optimization to reach the target figures.
Results achieved
What it gave the client
We came as close as possible to the set targets, covering the entire Chisinau market and squeezing out the maximum result. The client got a scalable advertising system with a clear ROI for further growth.
Screenshots and creatives
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